The Digital Logo, or 'digital tick', is a certified mark developed by the Government to help the public through switchover. It identifies products and services designed to work through switchover, and also to highlight places where good advice is available.
As a retailer, by signing up to the Digital Logo Scheme at no charge, you will benefit from all the information and support that Digital UK can provide to help you prepare for the digital switchover in your area.
For switchover, people will buy from retailers who are knowledgeable about the switch. If you sign up to the Digital Logo Scheme by accepting a Promotional Licence, you'll have free access to staff training and you’ll be able to promote your store using the ‘digital tick’.
If you want more information about the Digital Logo Scheme:
You will require a different licence to use the 'digital tick' for your business.
Access free point of sale materials, training and support
Where can I get point of sale materials?
Can I use the 'digital tick' logo on my van?
Further help for retailersContact a Retail Support Executive or the Digital Logo Helpline.
email: digital.logo@aeat.co.uk
Post-switchover feedback